Department of Business and Entrepreneurship

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Browsing Department of Business and Entrepreneurship by Author "Assoc. Prof. Gershom Atukunda, PhD"

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    Parents’ Economic Status and Undergraduate Selected Courses in Private Universities in Western Uganda.
    (East African Journal of Arts and Social Sciences, 2024) Margaret Nuwamanya; Assoc. Prof. Gershom Atukunda, PhD; Dr. Johnson Atwiine, PhD
    This study assessed the effect of Parents’ socioeconomic status on undergraduate selection of courses in Private Universities in Western Uganda, with a case of KIU Western Compass. The study was guided by the following specific objectives: (i) to determine the effect of parents’ income level on undergraduate selection of courses by University students at KIU, western campus, The study adopted cross- sectional survey design for quantitative approach. The study considered 205 students of Kampala International Univesity. Quantitative data was analysed using linear regression using SPSS version 25. The study found out that parents’ income level had a strong positive significant relationship between Parents’ income level and undergraduate selection of courses since the p-value is less than 0.05. The study recommends that students from lower-income backgrounds may prioritize majors that they perceive to have more immediate economic value, such as those leading directly to a specific job or career path, rather than majors in the liberal arts or humanities, which may be seen as less practical.